Overall employment of advertising, marketing, promotions, public relations and sales managers is expected to increase by 13 percent through 2018. College graduates with related experience, a high level of creativity, and strong communication and computer skills should have the best job opportunities Source: Bureau of Labor Statistics,"Occupational Outlook Handbook, 2010-11 Edition"

As a communication undergraduate, you will develop a practical and theoretical understanding of the processes and impact of human and media communication. The curriculum is designed to assist you in developing your ability to communicate effectively and ethically in written, verbal, and visual forms within shifting technological, socio-cultural, political, leadership and economic environments.

Choice of Concentrations

In addition to a core of communication courses, you may choose a concentration of courses in advertising and public relations. journalism, filmmaking and multimedia or human communication. Each concentration includes practical skills as well as the applied understanding necessary for career development.

Outstanding Preparation

To gain real world experience, you will be encouraged to apply for internships in commercial and not-for-profit organizations, as well as Chicago media, or in the university's division of Digital Learning and Media Design, which creates award winning national teleconferences, public affairs shows and multimedia courseware. As a communication graduate, you may enjoy a career in advertising, public relations, consulting, mentoring, customer service, sales, human resources and training, media management, media writing, public affairs or TV production/directing in network and cable systems.

Program Fact Sheet

Required Preparation

Applicants must meet the university admissions requirements. For a listing of recommended course work, please see GSU transfer guides.

Degree Requirements

Degree Requirements

Students must meet all university requirements for a bachelor's degree. In addition, students must earn a grade of C or better in all required communication courses. Students not receiving a C or higher are only allowed to repeat the course once.

Some required and selective courses are offered only once per academic year. Students are strongly advised to register well in advance of the start of courses, and to consult closely with their assigned advisors upon entering and while in the program to ensure individual study plans are aligned with the university schedule. No more than three credit hours of COMS 4050 may be applied to the degree. COMS 3100 should be taken in the first term.

I.    General Education Requirement (37-41 Hours)

See catalog for general education requirements.

II.   Foundation Courses (9 Hours)

The following courses can be taken at either the lower- or upper-division level:

Communication Skills (including speech, TV production and media writing) (6)

COMS 3101  Concept of Human Communication (3)

III.  Core Courses (21 Hours)

The following courses must be taken at the upper-division level:

COMS 3100  Introduction to Communication (3)

COMS 3160  Public Address and Interpretation (3)

COMS 4110  Communication Research (3)

COMS 4850  Communication Ethics (3)

MCOM 4968  Senior Seminar (3)

Select one of the following:

COMS 4705  Intercultural Communication (3)

COMS 4710  Culture and Communication (3)

COMS 4720  Communication and Identity (3)

COMS 4750  Critical Gender and Sexualities (3)

COMS 5350  Gender and Communication (3)

Select one of the following:

Writing, choose one:

ENGL  4100 Advanced Composition (3)

ENGL  4626 Technical Writing (3)

MCOM 4230 Reporting, Writing and Editing (3)

MCOM 4731 Screenwriting (3)

IV.   Concentrations (15-25 Hours)

Select one of the following four concentrations:

Advertising and Public Relations Required Courses (23-25 Hours)

MCOM 4230  Reporting, Writing and Editing (3)

MCOM 4451  Introduction to Public Relations (3)

MCOM 4361  Advertising and Society (3)

MCOM 4800  Internship (2-4)

Select one of the following:

MCOM 4210  Theory and History of a Free Press (3)

MCOM 4512  Media Communications Law (3)

Select one of the following:

MCOM 4379  Creative Strategies in Advertising and Public Relations (3)

MCOM 4715  Layout, Design and Production (3)

Select two courses from the following:

COMS 4452  Communication with Clients and Customers (3)

MCOM 4070  Media Workshop (3)

MCOM 4275  Media Planning and Management (3)

MCOM 4452  Public Relations Case Studies (3)

MST 3212     Social Media (3)


Required Courses (21 Hours)

MCOM 4230  Reporting, Writing and Editing (3)

MCOM 4361  Advertising and Society (3)

MCOM 4451  Public Relations (3)

MCOM 4800  Internship (3)

Select one of the following:

MCOM 4210  Theory and History of a Free Press (3)

MCOM 4512  Media Communications Law (3)

Select two of the following:

MCOM 4070  Media Workshop (3)

MCOM 4255  Broadcast Journalism (3)

MCOM 4260  Newswriting and Reporting (3)

MCOM 4715  Layout, Design and Production (3)

MCOM 4725  Desktop Publishing (3)

MST    3212  Social Media (3)

Filmmaking and Multimedia Required Courses (18 Hours)

Select a minimum of six classes (18 credit hours or more) from among the following selections:

ART    4544  Digital Photographic Imaging (3)

MCOM 4040  Film Seminar (3)

MCOM 4070  Media Workshop (3)

MCOM 4731  Screenwriting (3)

MCOM 4734  Video Production Editing (3)

MCOM 4735  Documentary Filmmaking (3)

MCOM 4740  Television Production (3)

MCOM 4746  Advanced Video Editing (3)

MCOM 4777  Cinematography (3)

MCOM 4800  Internship (3)

MCOM 5702  Digital Film Production (3)

Human Communications Required Courses (15 Hours)

COMS 4100  Communication Theory (3)


Select four classes, with at least one class from each of the following categories:

Business and Organizational Communication

COMS 4400  Corporate and Community Communication Systems (3)

COMS 4425  Group Communication Process and Leadership (3)

COMS 4435  Conflict Management (3)

Interpersonal Communication

COMS4130   Interpersonal Skills (3)

COMS 4125  Listening (3)

COMS4330   Intrapersonal Communication (3)

Public Communication

Select one of the following:

COMS 4160  Persuasive Theory and Practice (3)

COMS 4500  Political Communication (3)

COMS 4780  Rhetoric and Popular Culture (3)

V.   Communications Electives (6-9 Hours)

Select 6 to 9 hours of communications courses with advisor approval.

VI.  Electives (16-33 Hours)

VII. Total - 120 Hours

Graduation Requirements

Students must meet the university requirements for a baccalaureate degree found in the GSU catalog. Please meet with your faculty or academic advisor after admission to complete your study plan.

Advisor Information

Advertising and Public Relations and Journalism concentrations

Debbie James
Assistant Professor (A-F)

Tony Labriola (G-L)

Yevette Brown (M-R)
Associate Professor

Jason Zingsheim (S-Z)
Assistant Professor

Human Communication concentration

Debbie James
Assistant Professor (A-F)

Marilyn Yirku (G-L)
Senior Lecturer

Yevette Brown (M-R)
Associate Professor

Jason Zingsheim (S-Z)
Assistant Professor

Filmmaking and Multimedia concentration

Dan Nearing (A-L)

Sang Hoon Lee (M-Z)
Associate Professor