Photographs are a key element of almost any marketing strategy. In fact, research has shown people respond better to messages that include visual images than to those that are text only. When planning your marketing strategy, the images should first and foremost strive to reflect the real GSU community — with actual GSU students, faculty members, and facilities — whenever possible.
and Faculty Photos
Office of Marketing & Communications strives to help our students (and
employees) become more familiar with the GSU community. Staff and faculty photos
will be used on GSU’s website, allowing students and employees to put faces to
names much easier. These photos also may be used for other marketing
In addition, faculty member photos will be used to
accentuate faculty profile pages and introduce current and prospective
students, media experts, and the community to Governors State University
For the Fall 2016 semester, official GSU staff and
faculty photos will be taken from noon to 2 p.m. in Room E1522 on the following
days:Thursday Sept. 1
Friday Sept. 16
Monday Oct. 3
Monday Oct. 17
Tuesday Nov. 1
Wednesday Nov. 16
Thursday Dec. 1
Friday Dec. 16
Professional Photographic Services
Limited photography services are offered by the Office of Marketing &
Communications; our staff primarily covers major university events, campus
scenes, classrooms and students, and staff and faculty members. If you have a
high profile event requiring coverage, please complete the Request for Photography
Services form here
and a Marketing & Communications team member will reply to discuss options.
If we are unable to provide a photographer for your event, we will be happy to recommend
professional photographers for you.
Photo Library ImagesTaking Your Own Photos
Occasionally, after discussing the scope and goals of your marketing collateral
with you, we conclude that photo library images, or “stock” images, may be a
viable option. Our designers have access to photo library services and will be
able to provide the most appropriate images for your brochures, flyers, and
When taking your own photos for publication for use by a university entity
(e.g. department, program, college), all subjects in photos must sign a GSU photo release form permitting the university
to use their image. Signed forms must be turned into the Office of Marketing
& Communications, along with the date and a description of the event/reason
the images were taken.
Photo Release Forms
- The standard photo release form is available here; it also can be found under
public affairs in the myGSU portal.
- Parent/guardian signature is required for
children under the age of 18: the photo release form for minors is available here.
- Photo release forms for individuals involved in
a group shot can be downloaded here.
Hard copies of these forms also are available in the Office of Marketing
& Communications, C-1310.
Photographers are reminded that photographs of large groups/crowds, where
faces can be seen and identified, are not allowed unless photo releases have
been obtained for all those included in the photo.
Photos must be high resolution for print materials (preferably 300 dpi,
although large files at less resolution may be acceptable). For online postings
such as the GSU View or website, 72 dpi is required. In either case, the image
should be sized according to its intended use.
The university does not have permission to use images obtained off
the internet, even if they are housed on a public site. Moreover,
images pulled from the internet generally are low resolution and unusable in
However, there are exceptions to this guideline. If you
have express permission to download and use an image from a particular website,
you may. Please contact us
if you have any questions about the efficacy of a downloaded image.