Creating Good Web Content
RESOURCES FOR CONTENT EDITORS
The GovState website is managed by a collaborative effort from Marketing Communications (MarCom) and each department, division, and college. As owners of the website's content, staff members from each unit are responsible for creating, updating, and removing content on their respective website(s).
The MarCom Web Team works with the university community to ensure that GovState's website accurately reflects the quality of the university. The team provides expertise in:
- User Experience (UX) and User Interface (UI) Consulting
- Accessibility for those with disabilities and Compliance with American Disabilities Act (ADA) Guidelines
- GovState Brand Standards
- Web Design Guidance
- Web marketing best practices
- Ektron Content Management System (CMS) Training and Administration
- HTML, CSS, JavaScript, Bootstrap and other tools to expand the capabilities of the Ektron CMS
- Copywriting and Editing assistance to improve the delivery of your message
- Image selection to illustrate and promote your message
- Strategic thinking and planning
- Information design
- Analytics
- Emerging technologies
The resources on this site will help ensure that your website features high-quality content with a compelling message to help achieve your desired goals.